Ask the home-staging expert: Realtor: I have a client with an apartment that is just not selling. It feels small and cramped, it’s got some unappealing paint colors and an odd layout, and the owner doesn’t keep it very tidy for showings. I don’t want to insult her by telling her she needs to declutter, paint, and keep the place cleaner than she has been. She seems to get upset very easily, which has been getting worse the longer the listing sits on the market. Home Staging Expert: Homeowners don’t sell their house every day, so really, it is up to you as an agent to tell your client the truth. She probably doesn’t even realize there are any issues! But by keeping this information to yourself, you are not doing your client or yourself and your long-term reputation any favors It really is up to you to share this information with your client, come up with a game plan, and get that listing show-ready so she can sell it and you can both move on. You already know what the issues are, and it seems you know how to fix them. If you’re reluctant to talk to her about this yourself, however, my best advice is to hire a professional stager with a good reputation to come in and provide a consultation. |
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